About Us
The Heat 99.1FM
Launched in April 2015, The Heat is Local, Loud and Live – broadcasting entirely from Rotorua, for Rotorua – providing a local perspective on the biggest talking topics and social trends Locally, Nationally and from all over the world.
The Heat FM’s broader target market is everyone 20 – 50 with a bullseye of 25 – 40 Females.
Our listeners are fiercely loyal, local and culturally aware and passionate. Socially active & community aware, Heat listeners are keen on a bargain and will reward value with loyalty – they are your shops ‘regulars’
Broadcasting the best Urban soul music mix – taking hits from the 70’s, 80’s, 90’s 00’s and even chart toppers from today. Our eclectic mix of Music is like no other – and is complimented by local personalities that know the sound, and live in this City.